The 4 things you must do AFTER you’ve finished your manuscript

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In the monumental effort of writing a book, the biggest milestone is handing in your finished manuscript. Whew, that felt good. You’ve done 95% of the work. But you’re not done. Unless you prepare for the rest of the work, your book won’t be as good as it ought to be — and it might … Continued

Never send a generic invitation

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An interview is a significant time investment. If it’s not personal, it’s useless. How would you respond to this pitch? Subject: Invitation @ Interview Series Hi Josh, My name is Olga and I’m the Project Marketing Manager at Brief. Apple has featured us as [Apps We Love] in 2018 and 2019. We’ve been working on … Continued

The myth of “writing time”

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The advice is all over writing advice sites: If you’re having trouble getting your book going, set aside a specific time (like 6 to 7 a.m.) every day to write. This is bad advice, at least for nonfiction writers. You cannot write unless you have something to say. “Writing time” presumes that what you need … Continued

Hey, @jack, here’s how tweet editing should work

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Twitter’s VP of Research and Design Dantley Davis tweeted a list of new features coming to Twitter. Here’s the list: Where’s tweet editing on this list? These are minor tweaks that will mostly affect heavy users and celebrities. Everyone who has ever made an error while tweeting — that is, everyone who uses Twitter — … Continued

The rebranding: FACEBOOK or Zuckerbook?

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The parent company of Facebook is now FACEBOOK. As rebranding goes, that sucks. I have some better suggestions. “Today, we’re updating our company branding to be clearer about the products that come from Facebook. We’re introducing a new company logo and further distinguishing the Facebook company from the Facebook app, which will keep its own … Continued

How should the president tweet?

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Sunday’s New York Times included a fascinating print and interactive section on the president’s Twitter Feed. However you feel about this president, you must agree that his tweets have been an effective if incendiary communications tool. The next president will use Twitter, but how? Based on observing not just Trump but other politicians and authority … Continued

Autonomous homicide

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This is the last horror story I’ll post, for a while — as some of you have suggested, it’s back to my day job of helping nonfiction writers and analyzing media. This story was disturbing enough that the sponsor rejected it, so I never published it on Twitter. There is graphic content here. If you … Continued