Tag: writing workshops

The client cascade

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In January of 2020, nearly two years ago, I got an email from an executive at a large streaming entertainment company. Would I consider conducting a business writing workshop for the company? Sure, I said. He asked for details and references. I sent the prospect — let’s call him Oliver — my one-page writeup for … Continued

How to get the most out of an online workshop

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I give writing workshops. Some clients find them awesome. For others, they are less effective. Since I am usually delivering similar content, what accounts for the difference? The value often depends on the way the client has positioned the workshop and the way participants engage during the session. So here’s some advice on how to … Continued

From writing workshops to cultural change — the importance of follow-through

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I’ve conducted 18 clear writing workshops in the past two years — mostly by videoconference. It’s clear to me that the participants are engaged and want to change. But do the workshops actually accomplish anything lasting? They can . . . but only if you customize the content and maximize the follow-through. I think this … Continued

9 virtual workshop tips

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After conducting 15 clear writing workshops using videoconferencing tools, I’ve learned a few things about what works and what doesn’t. I originated my workshops for in-person delivery, but for the last year, I’ve been delivering them online exclusively. There has been a surge of demand since I went virtual — I think people are looking … Continued

Using PowerPoint and 3 monitors to deliver a video workshop

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For a workshop delivered by video with PowerPoint, using three monitors creates a powerful advantage. I’ll share what I’ve learned from delivering video-based writing workshops to people connecting from their homes. (Note: if you’ve arrived here to solve a technical problem regarding PowerPoint Presenter View, skip to “Resolving a technical issue with PowerPoint Presenter View … Continued

How to run a workshop by videoconference

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Workshops are a great way to train people. They can continue even when people are unable to gather in the same room, or leaders are unable to fly to present them. You just have to work a little harder to engage the participants. I’ve delivered 27 clear writing workshops so far. Three of those were … Continued