Contributed op-ed case study (4): Editing and revision

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Writing an opinion piece is rarely the end of the process. The editors of your target publication are likely to request revisions. An effective writer budgets time for those revisions and maintains effort and creativity through the revision cycle. Responding to edits In the last three posts, I explained how I pitched, researched, and wrote … Continued

Contributed op-ed case study (3): Planning and writing

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Writing can be easy, provided you prepare properly. I’ll show how that applied to the op-ed I placed in the Boston Globe last Sunday. Let’s start by talking about two types of writers, planners and pantsers, a concept I borrow from fiction writers. Planners are the people who map everything out ahead of time, in … Continued

The emotional side of editing (and being edited)

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It’s your prose, lovingly crafted. An editor has now started tearing it apart. What’s your reaction? Are you angry? Sad? Hurt? Here’s how to deal with it. The context for this post is personal. For the last two weeks, I’ve been working on an op-ed about Facebook and similar sites for the Sunday opinion page … Continued

20 insights from an analyst writing marketing copy

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I am writing a lot of marketing copy lately. I’ve noticed some things you might find helpful. Here’s what I’m currently writing and editing: Marketing description for a book on management. Marketing description for a book on the future of transportation. Articles about corporate AI strategy for an author. Blog posts announcing an AI-focused startup. … Continued

I cannot teach you to write. But I can help you to learn.

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I cannot teach you to write. No one can. I cannot teach you to sing. I cannot teach you to pause in the moment before dusk and appreciate the sunset. I cannot teach you to love and be kind to your fellow human beings. I cannot teach you to step into your forehand and follow … Continued

Should you write a book during the viral apocalypse?

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You’re stuck at home. You have internet access and, maybe, a little more time to yourself. Should you write a book? This advice is mainly for those who write business books and self-help books to gain influence — my primary audience. But I hope that all authors currently sheltering at home during the coronavirus crisis … Continued

The role of emotion in business writing

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Is business writing just about bloodless logic? Or is there room for some poetry, some inspiration, some passion in it? This week I conducted my clear writing workshop with writers from a large technology-focused company in Silicon Valley. The participants provide their product managers with research-based information to help support smarter decisions. A typical document … Continued

A tip for writers: how I maximize productivity with 3 monitors

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When people find out I work with three monitors, they’re always curious. Here’s how that works for me and why I think it makes me a more productive writer and editor. The three-monitor setup First, the basics. I have a brand new MacBook Pro 16-inch, replacing one that I had used since 2013. (None of … Continued