Make data happen.

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I miss data. I love data and I can do great stuff with it. When I started at Forrester, we had no consumer data. Then Bill Bluestein challenged me to come up with a consumer segmentation. We used that segmentation, Technographics, to build our first consumer surveys. We entered an awesome world in which you could find … Continued

20 years an analyst

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For 20 years, I did the same thing, mostly. I was a technology analyst at Forrester Research from 1995 until last month. If you do one thing for a long time, you should learn from it. My job at Forrester molded my ways of thinking more than anything else I’ve done (save becoming a parent). Perhaps … Continued