How to seduce readers with a sexy table of contents

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I bet you never thought of a table of contents as sexy. But it is, or at least it ought to be. A table of contents is an invitation to go further, to create a new relationship. If that’s what you want, then being sexy is a good strategy. A potential book buyer peruses the … Continued

Would you buy this book? Writing Without Bullshit

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Today, I unveil the plan for my book. I’ll be pitching it to publishers soon. Here’s the title, subtitle, and table of contents. I took a shot at the flap copy, too. I’m avidly interested in your reaction. (I wrote the title, subtitle, and flap copy as they would appear on the book. I enhanced the … Continued