YouGov survey: People think 56% of what they read is bullshit

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With the help of YouGov, I got to ask more than 1,000 people how much bullshit they saw in the things they read. It varies, with an average of 56%. And it’s about the same across a variety of demographic categories. YouGov has a massive panel of people who answer online surveys: 1.5 million people. They gave … Continued

Taming your writing process in three stages (infographic)

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The typical business writing process is a disaster. I’ve seen it; I’ve lived it; I’ve picked up the pieces afterwards. And bad process creates bad results. For better quality with less angst, you need the discipline to work in three distinct stages. The 3 P’s will mess you up This advice is for writing projects that take a … Continued

New research on business writing (infographic and report)

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Today I release “The State of Business Writing, 2016,” my first research report about the challenges of writing at work, based on a survey of 547 business writers. This is the first public release of the whole set of research. Biggest takeaways: 81% of people who write for work agree with the statement “Poorly written material wastes my … Continued

How managers can improve the business writing culture (Survey Data)

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As I’ve reviewed the data from the WOBS Writing Survey, one thing stood out: managers read a lot, and they think the quality of business writing is poor. By improving the writing culture in their departments, they could save themselves and their workers a lot of time. The data shown here comes from my survey early … Continued

Bold writing helps, not threatens, your career (Survey Data)

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Does clear writing make you vulnerable, or boost your career? According the business writers I asked, it’s more likely to help than hurt you. And the older you get, the bolder you get. When I surveyed 547 business writers early this year, I asked whether they agreed with the following two statements: I make a strong, … Continued

Your writing problems are not what you think (Survey Data)

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What’s wrong with your writing? If you think it’s too long, you’re probably right. While you may not realize you have organization and clarity problems, your readers do. Early this year, I surveyed 547 business writers (details below*). This is my first post about the data from that survey. One question I asked was this: In … Continued