Online advertising is the fulcrum

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Online advertising — and what happens next with it — will determine the future of just about everything. In 1995, I made the audacious prediction that online ads, a market I estimated at no more than $10 million, would grow to $2 billion by 2000. People were skeptical. And sure enough, I was wrong. I … Continued

What’s wrong with online advertising?

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I’m planning a major piece on the problems with online advertising. And I want to hear from you. It feels to me like we’ve driven the digital world into a ditch. I don’t mind advertising that’s helping keep content free, or cheap. But I can’t figure out how these ads are supposed to be actually … Continued