How “get to the point” jibes with “tell a good story”
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How “get to the point” jibes with “tell a good story”

Storytelling is all the rage in business. Meanwhile, I’m telling you to front-load your writing — to explain just what you’re about to say in the title and first few sentences. If you take my advice, won’t that ruin your story? Not quite. In fact, following my advice is the only way you’ll get to tell your…