Why I reject clients

Why I reject clients

Sometimes, if you come to me with a job to do, I say no — even if the money is good. There are two basic reasons for this: bad jobs and bad clients. Bad clients As a freelancer, I’m under no obligation to work with any individual client. I can say “no” just because I…

On retainer: the economics of retainers for editors and other professionals
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On retainer: the economics of retainers for editors and other professionals

I usually charge people by the project. But for some ongoing relationships, I charge a monthly retainer. While this arrangement is good for freelancers, clients need to think carefully about whether it’s appropriate for them. How a retainer arrangement works Here’s the mechanics of a retainer arrangement, or at the least the kind that I’ve…

“You really should charge for this,” said the tech bro
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“You really should charge for this,” said the tech bro

So, I’m lined up to do a consultation with this guy from Silicon Valley. He’s very well connected there, so he tells me. This is a pretty typical session for me — a 30-minute discussion of needs and publishing alternatives with an aspiring author. I typically do three of these a week. And they’re free…

Content marketing for freelancers: notes on tone and content

Content marketing for freelancers: notes on tone and content

When you’re a freelancer, leads are your lifeline. Where do they come from? Five years experience at this has taught me that while content marketing works, tone is just as important as content. Back up a bit. I have had six full-time jobs in my pre-freelance career. The first five of them I got through…