The fundamental laws of Facebook

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Facebook asked for users’ email passwords, then “unintentionally uploaded” people’s contact lists without asking for separate permission, according to Business Insider. Stop trying to explain these violations one at a time. A pattern is increasingly obvious. To that end: here are the fundamental laws of Facebook, which will explain not just this violation but all … Continued

Facebook is secretly rating your trustworthiness. Excellent!

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According to the Washington Post, Facebook is rating your trustworthiness on a zero-to-one scale. Not only that, they won’t tell you how they rate people. Here’s why that’s a necessary first step in squashing the spread of fake news. First, let’s get this out of the way. Facebook is biased. All social media and search … Continued

Mark Zuckerberg on Facebook’s future: the spirit is willing, but the algorithm is weak

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Mark Zuckerberg published a 5800-word letter on the future of Facebook. It’s thoughtful, well-reasoned, articulate, and full of truth. It’s also full of wistful promises, which I don’t trust no matter who offers them. Mark Zuckerberg’s letter, Building Global Community, starts like this: On our journey to connect the world, we often discuss products we’re building … Continued

How Facebook’s algorithm can help you rethink your emails

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Facebook determines which of your posts get through to your friends. Your emails, on the other hand, all go through. But what if they didn’t? You’d have to write email to make it clearer, more compelling, more engaging. And that’s what you ought to be doing anyway. While Facebook’s algorithm is mysterious and ever-changing, we know … Continued