The Equifax $125 settlement is yet another lie

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Two years ago, Equifax blamed an “application vulnerability” for a “cybersecurity incident” that exposed personal data of 143 million consumers. Last week, it agreed to pay $125 to any affected person who asks for it. Unfortunately, that’s another lie. Here’s what it says on the Equifax Breach Settlement site: Welcome To The Equifax Data Breach … Continued

Michael Flynn reveals the template for apologies without remorse

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Former Trump National Security Advisor Michael Flynn has pled guilty to lying to the FBI. He has also issued a self-praising statement minimizing what he did. It’s an interesting strategy. Should everyone else who apologizes do the same? Flynn’s proud, patriotic apology Flynn spoke to the Russian Ambassador about foreign policy during the transition, when … Continued

New Equifax CEO Paulino do Rego Barros Jr. finally gets it right

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Equifax interim CEO Paulino do Rego Barros Jr. published a piece in the Wall Street Journal about his company’s response to its data breach. The tone and substance are ideal. Why does it always take at least 3 tries for a company to get its apology and reaction right? The Barros Op-ed works because it’s sincere, … Continued

Equifax statement dumping its CEO is a mass of weaselly mush

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Unsurprisingly, Equifax canned its CEO after the recent data breach. Er, not quite . . . actually he “retired.” The company is still caught between being responsible and avoiding blaming anyone. The language in the release — and the company’s own description of itself — reveal just how little the company stands for. Here’s the … Continued