A taxonomy of blurbers

A taxonomy of blurbers

ByJosh Bernoff

If you’re seeking people to provide quote endorsements for your book — blurbs — the biggest mistake you can make is treating them all alike. Each type of blurber requires a different approach. Before approaching these targets, you need to prepare a short description of the book as well as a PDF copy of the…

How to get book blurbs

How to get book blurbs

ByJosh Bernoff

There’s a systematic way to get the best endorsements for your book. If you don’t prepare properly, your blurbs will fall flat. Here’s exactly how to do it. 1 Make your target list well in advance Timing is crucial here. Don’t make your list on the day you need blurbs. Start making it while you’re…