$3.1 billion in business writing training? Actually, that’s bullshit.

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When my correspondents linked me to an Inc. Magazine article, “Study: Poor Writing Skills Are Costing Businesses Billions,” I thought I’d find good evidence for my thesis that business writing is a problem. Instead, I found bullshit, and a good case study in how today’s media environment is an echo chamber for garbage. Poor writing is an expensive business … Continued

Forbes bloggers, contributed content, and the decline of editing

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Content from an established media site is credible, right? Not when it’s contributed content. Media sites need content; people need to promote their ideas — the web makes it easy to connect them. The only thing lost is editorial judgment. Unlike the native advertising I discussed yesterday, contributed articles are unpaid, unlabelled self-promotion. The person placing the … Continued