What all business authors do

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I’ve been working with and interviewing a lot of authors lately. I am trying to get at what makes them tick. While it is true that they aren’t altruists — they’re in it boost their own standing and businesses, of course — I am beginning to think I’m getting to the nub of what’s important … Continued

In response to the finest whines of nonfiction book authors

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Authors love to complain. (Well, everybody loves to complain, but the complaints of authors are more erudite and literate.) From my post as editor and coach, I get to hear it all. And I take your whines seriously, friends. So here’s a call-and-response that may help you cope. I cannot believe how much work it is to be an author. This is so hard. Art is hard. Being a smartass … Continued

13 tips for thriving as an author within a company

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When you write a book about ideas, it reflects well on both you and your company. Or at least it ought to. As with all corporate politics, the devil is in the details. I learned much of what you’re about to read while coauthoring three books and editing two others at Forrester Research. Since leaving, … Continued

What authors can learn from the IBPA hybrid publisher standards

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If you don’t need an advance, there are a lot of good reasons to consider a hybrid publisher — a publisher who will produce and distribute your book for a fee. But the self-publishing space is rife with con-men and amateurs. That’s one reason the Independent Book Publishers Association has published a 9-point set of … Continued

Ludicrous facepalms to avoid when dealing with authors

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Here’s what you need to know about authors: they spend a lot of time on their books, care about them, and think that they and their books are special. If you respect what they created, they’ll be happy to talk to you about anything reasonable. If not . . . well, they’re very witty smartasses, … Continued

Friendly competitors

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Authors and books don’t compete. Instead, they support each other. I wonder why that doesn’t happen in more places? I noticed this as soon as I became an author. The other authors welcomed me as a friend who’d joined a club; we’d all shared a similar experience. Authors blurb each others’ books, even (or especially) if they … Continued

Why do authors get paid to give speeches?

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Any author will tell you: the money’s in the speeches. A slightly successful author gets occasional gigs and small fees. A moderately successful author gets regular bookings and decent fees. A monster bestselling author is getting rich off royalties — which is very rare — but she’s also getting paid an awful lot to speak. … Continued