Vote for which book I should do next.

Here are five ideas for my next book. Tell me which one you like best. Thinking Without Bullshit: Embracing the Discipline of Analytical Thinking Based on my 20 years as an analyst and my training in mathematics, I will describe the steps you need to take to think like an analyst. Will feature interviews and examples from … Continued

Join the groundswell for Writing Without Bullshit

A groundswell occurs when a large number of people each do something very small. Those people don’t even realize they’re part of a movement until they see something to get behind, and to share. If you’re against bullshit, I’d like to give you something to get behind, and a way to make a difference quickly. Here’s … Continued

The “Will It Blend” experience of a book index

The joy of BlendTec’s “Will It Blend” videos is that they take expensive, painstakingly produced items — like iPhones — and reduce them to an undifferentiated mess. And that’s just what a book index does to the content in a book. Writing Without Bullshit covers a wide range of content, because everything is fodder for a writer. … Continued

Ludicrous facepalms to avoid when dealing with authors

Here’s what you need to know about authors: they spend a lot of time on their books, care about them, and think that they and their books are special. If you respect what they created, they’ll be happy to talk to you about anything reasonable. If not . . . well, they’re very witty smartasses, … Continued

Writing Without Bullshit: How I got here

My book publishes tomorrow. This is the first book I’ve written without coauthors and a company behind me. How did I get here? Why a book on  this topic? I received 10,000 press releases in my 20 years at Forrester. I estimate that 2% of those had any relevance at all. In the ones that … Continued

Donald Trump, “The Art of the Deal,” and the ethics of ghostwriting

The New Yorker just published a fascinating article, “Donald Trump’s Ghostwriter Tells All,” revealing what really happened when Tony Schwartz ghostwrote The Art of the Deal for Donald Trump. Schwartz says, “I feel a deep sense of remorse that I contributed to presenting Trump in a way that brought him wider attention and made him more appealing than he is.” … Continued

Friendly competitors

Authors and books don’t compete. Instead, they support each other. I wonder why that doesn’t happen in more places? I noticed this as soon as I became an author. The other authors welcomed me as a friend who’d joined a club; we’d all shared a similar experience. Authors blurb each others’ books, even (or especially) if they … Continued