without bullshit

Josh Bernoff Author Portrait 2 small
Photo by Ray Bernoff

My name is Josh Bernoff and I hate bullshit.

After 40 years in academia and the corporate world, I’ve had my fill. So have you.

Now I’m going to do something about it.

On my blog and in my upcoming book Writing Without Bullshit I will analyze why people lie, obfuscate, and ramble on instead of coming to the point. I will show how powerful, bold, direct writing saves us all time and wins every time.

Life’s too short for obfuscation. Be brief, be clear, and don’t be boring.